Years ago, in the tumultuous months after the Brexit Referendum, the promotion agency of a significant European city called me for a meeting to ask why should any financial services corporation in the United Kingdom move its administrative HQ to this non-British city, whose name I don’t want to remember.
The pitch was (I am sugarcoating it) horrible. As we pointed out at the end of the presentation, nothing you said is important for a banker.
It is a widespread mistake, to try to lead up the garden path with tricks and non-business-related arguments,
We all want to stay in the right place at the right time, which is easier to say than to do because we never know when is going to be “the right time”,
However, our understanding indicates that it is advantageous to operate within a burgeoning market as opposed to one that is stagnant. We know that Latin America has a big population, a young population, yearning to learn and work and that is the perfect place to find talent aligned with the values of American and European corporates, it is for most niches, the big new market.
For instance, Atlantico Latin America Report on Digital Transformation provides useful data about the level of investment and changes in digitalization in Latin America. (HERE)
As I mentioned above, I am not going to bore anyone with stereotypes about the friendly nature of the Spanish-speaking countries of the American continent, and I am not going to sell you that you are going to have a lot of fun in Rio’s carnival or the goodness of Latin gastronomies.
Because we all already know it and most importantly we do know what is important to you.
When you enter a new market, like when you move to a new place, you need a soft landing.
Lawyers, tax advisors, company registration services,
We must establish a network comprising valuable connections from the ground up and exercise precision in our commitments within the region. It is imperative to strategically select our Go-to-Market strategy and investment thesis
Hire the right people and place everything mentioned in one big picture to understand and execute the plans to grow in the region.
It is a virtuous circle of efficiency that not magically but after hard work brings your company to a success story.
We know you will need it not because we came from the future or possess some kind of magical technology.
We know it because we have already passed through it.
The connections you need, we have it, we made this work for you.
Save you months of wandering and throwing senseless stones to the wall.
CRG-Latam Global Hub can assist you in registering your business in the country, comprehending market dynamics and regulations, managing taxes, and connecting you with top-tier advisers and lawyers to ensure your peace of mind.
We can secure your finances with our specialty payments services consultancy sister company, CRG.
We can set up for you the innovation and entrepreneurial programs to select your investment in the regions and set up the right investment vehicle to smoothly pass the trenches of the bureaucracy, (Unlock Latam)
We can train your staff to understand the language of the region.
Our VC as a Service with veterans of the local industry CRG-Latam finds the nail in the haystack.
CRG-LatAm Hub is the right partner to initiate your journey in Latin America and we are here to guide you through the whole process.
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